Fitbit Premium

Google is launching a Gemini-powered Health Coach as part of Google Health Premium at $9.99/month (or $99/year), bundled with the Fitbit Air and the rebranded Google Health app, with initial support for select Fitbit/Pixed Watch users and broader device support later.

The Verge compiles a broad, data-rich list of digital gifts—from streaming gift cards to gaming subscriptions and wellness apps—each paired with explicit price points, underscoring a shift toward last-minute, digital gifting.

Google’s Fitbit line remains relevant but undergoing a strategic transition, with mandatory account migration in 2026, ongoing Google integration (Wear OS 6, Gemini), and a lineup of affordable devices plus a flagship Pixel Watch 4, all with explicit pricing and battery-life data.